The Only TV Show For People With Diabetes
Distribution
- CNBC, Sundays 7:00-7:30pm (ET)
Additional Distribution
- CNBC World
- CNBC Canada and Latin America
- HealthiNation VOD
- Dish Network (CoLours)
- Healthy Living Network in 2,000 hospital waiting rooms
- Diabetes Media Network (Endo. waiting
rooms)
- Sirius satellite
- Tivo Cast
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- 100% engaged diabetic audience and content
- National 100% cable household reach
- Superior ad attentiveness and involvement*
- Demonstrated ROI*
- Fast paced, practical lifestyle content — experts, real people, cooking and much more
High Diabetes Viewership
- 1.9 rating and 6.0 share**
- Approximately 467,000 viewers per week*
- 2.04 viewers per household*
Sponsor Opportunities
- Advertising spots of variable length
- Segment sponsorships
- Content integration
- Spot creation
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*Per 2006 and 2007 Attitude and Usage Study Brand metrics
**Nielsen coincidental 2007 average